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Case study — business card · retail brand application

Furniture Court Kingaroy — store business card design

A professional business card for the Kingaroy Furniture Court store, using the established Furniture Court logo, brand colours and related store identity (Beds R Us, La-Z-Boy Furniture Gallery). The front carries store branding and staff details; the reverse is a writable quote-note area — turning a contact card into a customer follow-up tool.

Category
Graphic Design / Print Collateral
Services
Business card, brand application
Client
Kingaroy Furniture Court
Type
Regional retail card with quote area
Brand
Applied existing brand system
Kingaroy Furniture Court business card design featuring store branding, staff contact details and Beds R Us / La-Z-Boy logo placement.

Overview

This project produced a business card for the Kingaroy Furniture Court store using the established Furniture Court logo, brand colours and related store identity elements. The work focused on brand application — applying the existing system correctly and then giving the reverse of the card a second functional purpose.

For a regional furniture store the card supports in-store customer service, sales follow-ups, commercial furniture enquiries, local networking, supplier conversations, quote discussions, repeat customer contact and brand recall after showroom visits.

The brief and the challenge

The front had to carry several layers of information — Kingaroy Furniture Court branding, staff name and role, Furniture Court logo and tagline, Beds R Us and La-Z-Boy brand references, phone, email and physical store address — without becoming cluttered. The back also had to be functional, with space for handwritten quote notes, contact names and dates.

The approach

The front uses a clean two-sided layout with strong brand visibility at the top and contact information arranged in a clear visual hierarchy. The reverse was treated as a practical quote-note area — giving the card an extra purpose beyond simple contact exchange. Staff can write a quote reference, customer name or follow-up note directly on the card during showroom conversations.

  • Two-sided layout — branding and contact details on the front, writable quote area on the back
  • Existing Furniture Court brand applied consistently
  • Supporting Beds R Us and La-Z-Boy brand references positioned cleanly
  • White space and structured alignment for professional retail finish
  • Print-ready artwork supplied at production specification

Project gallery

Make the card useful after the conversation ends

Most business cards get handed out and forgotten. Giving the reverse a writable quote area means the card stays in the customer's hand or wallet long after the showroom visit — supporting follow-up, recall and word-of-mouth. The same thinking applies to other retail collateral we design. See print design Brisbane and graphic design & print.

Outcome

The final business card gave Kingaroy Furniture Court a clean, professional and functional print asset combining brand presentation, personal contact details, associated furniture brand references and a writable quote area. The design helped the card work as both a business card and a customer follow-up tool.

Skills and capability

Business Card Design Print Design Retail Marketing Collateral Brand Application Furniture Store Design Corporate Stationery Quote Card Design Print-Ready Artwork

Want your existing brand to do more day-to-day?

Business cards, quote cards, product sheets, in-store signage, postcards — designed inside the brand you already use.

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